Skip to content

What is Order Fulfilment?

The steps of receiving, picking up, packaging, and sending out client orders are components of the order fulfilment process. Because it is the procedure that assures customers will receive their orders in a timely and accurate manner, it is an essential component of every firm that engages in e-commerce.

There are a wide variety of order fulfilment services accessible, and each one has a unique set of benefits and drawbacks to offer customers. The following are some of the most prevalent types of order fulfilment services:

Orders are often fulfilled in-house, making this method the most typical sort of order fulfilment. Companies that fulfil customer orders internally often have their own warehouse as well as employees who are responsible for picking, packing, and shipping customer orders. The cost of this kind of order fulfilment UK may be higher, but it provides firms with a greater degree of control over the process.
Orders that are filled by a third party: Third-party order fulfilment organisations, often known as 3PLs, offer businesses a warehouse, personnel, and many other resources to assist them in fulfilling customer orders. The costs associated with this kind of order fulfilment are often lower than those associated with in-house order fulfilment, but it provides firms with far less control over the process.
Dropshipping is a method of fulfilling orders in which the vendor does not hold any inventory of the products they are offering for sale. When a buyer places an order, the seller gets in touch with the supplier, who subsequently sends the product out to the buyer without any intervention from the seller. It is possible for dropshipping to be a very cost-effective method of fulfilling orders, but it is also possible for it to be a dangerous method because the seller does not have control over the quality of the goods or their delivery.

The Advantages That Come With Utilising Order Fulfilment Services

Utilising order fulfilment services is associated with a variety of benefits, including the following:

Order fulfilment services may assist businesses in increasing their efficiency by taking over the time-consuming and labour-intensive processes of choosing, packaging, and shipping orders. This frees up the employees to focus on other areas of the business. This enables companies to devote more of their attention to other parts of their operations, such as marketing and providing service to customers.
Cost savings: By taking advantage of economies of scale, order fulfilment services may help firms save money on their total operating expenses. 3PLs often have larger warehouses and more personnel than companies, which enables them to negotiate better rates with suppliers and carriers. Companies typically have fewer employees and fewer square feet of storage space.
Order fulfilment services may help businesses enhance their customer service by offering a consistent and dependable experience for clients. This helps organisations provide better customer care to their existing customer base. This has the potential to result in greater levels of satisfaction and loyalty among customers.

The Obstacles That Order Fulfilment Services Must Overcome

Utilising order fulfilment services is not without its share of complications, some of which include the following:

When companies decide to outsource the process of order fulfilment, they give up part of the control they once had over the procedure. When it comes to picking, packing, and shipping items, some companies have very precise criteria, which can make this a challenging situation.
When companies choose to outsource the process of order fulfilment, they expose themselves to an increased level of risk. This is due to the fact that they are no longer able to maintain control over the product’s quality or its delivery.
Order fulfilment services might have higher expenses than firms fulfilling their own orders in-house, particularly for companies that receive a large number of orders on a regular basis.

How to Determine the Correct Sequence Provider for Fulfilment Services

When selecting a service for the completion of orders, companies should take into consideration the following factors:

The kinds of items that you sell: Certain order fulfilment services are better suited to the distribution of particular kinds of goods than other kinds of goods. Third-party logistics providers, for instance, are often best suited for companies that sell large volumes of low-value items.
Your order volume: In most cases, order fulfilment providers will demand a minimum order volume from their customers. There is a possibility that companies with low order volumes will not be able to use a 3PL.
Your budget: Order fulfilment services can cost anything from a few hundred dollars to several thousand dollars each month to use. The pricing might vary widely. It is important for businesses to select a service that is within their financial means.
Your needs: Before selecting a service, companies should give great consideration to the criteria that they have for the completion of orders. The rate of shipment, the quality of the customer care, and the adaptability of the service are some of the aspects that should be taken into consideration.


The process of filling customer orders is an essential component of every e-commerce company. Businesses have the opportunity to boost their productivity, cut their expenses, and increase their level of service to customers if they choose the appropriate order fulfilment service.